Defining a million dollar brand by Guest Author Jena Rodriquez

Do you have a million dollar brand? Does that seem unattainable? What are brands and branding? Many times I get the question “What really is branding?” plus, the person asking says, “I am a little embarrassed to ask; it may be a stupid question”. BUT here is the honest truth! LOTS AND LOTS of people…

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Branding – risks of going cheap by Guest Author Jena Rodriquez

So many people are getting laid off from their jobs these days, yet instead of getting a new job, they are starting their own business and developing their own branding. THIS is exciting! I love when the entrepreneurial spirit is alive and kicking. The thing about start ups is that they are “young” and ideal…

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