Podcast
How to Spot Negotiation Triggers
Negotiation triggers put you in a state of mind whereby you can be civil or non-civil. Here are a couple of examples of triggers you can use in a negotiation with an attorney. Interruption as a negotiation trigger I hold the phone to my ear and listen to the attorney rant. One of my triggers…
Read MoreBlogging and Relationship Marketing
Blogging and relationship marketing go together. Blogging shows your expertise – you’re connecting with them, but you are not selling them anything. You just try to be that resource for them or at least provide them with good information on your web site that can help them. The focus of a blog is not selling.…
Read MoreRelationship Marketing
Relationship marketing is based on the simple principle of Know, Like and Trust. Know, Like and Trust takes place when you get to know somebody. A lot of times you get to know attorneys by meeting them face-to-face. That could be at a networking event, a legal conference, or a meeting of local businesses. You…
Read MoreHow to help an attorney handle a personal injury case: part 2
Glenn Treeline (not his real name) sat in a truck next to the side of a road taking a break from driving. A driver hit the back of Glenn’s truck, throwing him through the windshield. The rescue squad responding to the scene found Glenn was bleeding from his head injuries and felt dazed. The squad…
Read MoreHow to help an attorney handle a personal injury case: part 1
There is a substantial number of attorneys who litigate personal injury cases who need your help. I see many LNCs marketing exclusively to medical malpractice attorneys, overlooking an even larger pool of attorneys who represent plaintiffs or defendants in personal injury cases. Frankly, your marketing materials that explain how you can identify the standards of…
Read MoreLegal Nurse Consulting Business Management Tips
What are you doing with your time? Are you wisely and effectively running your legal nurse consulting business? Are you acting like a successful business person, or are you doing things that others could do at a far lesser cost? Most legal nurse consultants start their legal nurse consulting business as solos – this means…
Read MoreThe First Thing I Tell My Coaching Clients
Legal nurse consultants become my coaching clients because they want guidance in moving their businesses forward. They’ve tried it on their own. They have encountered barriers. They want to avoid frustration. I tell my coaching clients that we start with an assessment You can’t know where you are headed without taking stock of where you…
Read MoreOutsourcing for Busy Nurse Entrepreneurs
Busy nurse entrepreneurs need skills to outsource. You’re trying to do too much. You need help. The biggest skill you need is the ability to recognize as a busy nurse entrepreneur you cannot do everything yourself. It is not worth the time and money you’d need to invest to become proficient in some of the…
Read More4 Tips for Understanding the Trial Attorney
What are the keys for understanding the trial attorney? How can you most effectively connect with your attorney clients? Here are tips from an experienced trial attorney. 1. Recognize why attorneys act like they know everything. They want you to think that they know everything. That’s because they’re in a problem solving profession. People come…
Read MoreHow to Outsource LNC Tasks
You’ve been thinking about how to outsource LNC tasks. Is this you? You’ve got way more to do in your business than you can manage. You have a full time job, a part time LNC business and you feel full time tired. You worry about not being able to manage all of the parts of…
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