Marketing
Do you have a card?
Do you have a business card? I could feel my face flush as the three people stared at me. I was searching in my purse for a little piece of paper. If you learn from my mistake you will never feel embarrassed like I was. A prominent attorney asked me to come to his office…
Read More12 Presentation Tips for Teaching Attorneys
Interested in presentation tips for teaching attorneys? I had the opportunity to present a session on medical records as part of a New Jersey Institute for Continuing Legal Education program. As a professional speaker and member of the National Speakers Association, I have learned several techniques which I incorporated that you can use the next…
Read MoreProfessional Image Tips for Legal Nurse Consultants
You are no longer in scrubs. Legal nurse consultants who want to use professional image tips when they market need to pay attention to clothing. How do you want to look? What professional image do you project? Here are tips for professional dressing. Take a hard look at the clothes in your closet Is your…
Read More7 Musts for Your Email Signature File
Is your email signature line working for you? My good friend David Newman made me rethink and redo ours after reading what he had to say. Consider these dos and donts when you write your legal nurse consultant email signature line. ______________________________________________________________________________________________ My marketing coaching client was redoing his website. (Can you FEEL his exhilaration?)…
Read MoreThe Top 5 Reasons Why You Should Be Using WordPress
Why should you be using WordPress for your LNC website? 1. WordPress is Easy to Use Every LNC business needs to have a website today; that is a known fact. An important part of having a website is being able to easily add, change, and delete content that is on the site. WordPress allows all…
Read MoreLegal Nurse Consultants: Ask for the Case the Right Way
Ask for the case the right way! You are talking to an attorney who has a case that needs to be reviewed. You want the work. There are three key components to remember. The first key comes directly from Radical Leadership and is the most powerful concept that I have ever learned and employed in…
Read MoreLegal Nurse Consultants: Let Your Prospect Explain
You are a legal nurse consultant who is having a conversation with a prospect. Do you let your prospect explain? Get Curious, ASK QUESTIONS! In a sales conversation, if you are doing most of the talking… STOP! Trying to sell your product or service to someone without having a conversation to discover what it is…
Read MoreIs your legal nurse consulting business stalled?
Is your legal nurse consulting business stalled? What is really stopping you? Is it the economy? Is it the competition? Is it your inexperience as an LNC? The answer is in the mirror. You are stopping yourself: your doubts, insecurities, fears, and procrastination. Today is a new day. You’ve spent money and time learning how…
Read MoreWhy Not Having a Unique LNC Website Hurts Your Business
First, I am assuming you have a unique LNC website. If you don’t, read why you need one. The drawbacks of not having a unique LNC website Do you have a cookie cutter website? Many LNC websites have identical information on them. The only page that is changed is about the business owner. Plus the…
Read MoreMarketing lessons for legal nurse consultants
Marketing lessons for legal nurse consultants are often learned the hard way. Let’s assume you are meeting a potential client/prospect in his office. When you are discussing your services and fees, you begin to wonder if the client is being receptive to your presentation. He shows some negative reactions to what you are saying. Can…
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