Business Development
How to market inexpensively
Who does not want to market inexpensively? Marketing is a very misunderstood word and often gets confused with sales. Marketing makes people aware of who you are and what product or service you have to offer. A sale happens when you close the deal. One usually depends upon the other, but in many large companies…
Read MoreSelf-Sabotage, Blender-Brain and the Entrepreneur by Guest Author Kathleen Aston
WHOA! Why can’t my brain latch on to a single thought? I’m feeling nauseous…sick…I gotta sit down! Oh, wait. I am sitting down. Are you guilty of self-sabotage? So often the best and most brilliant entrepreneurs get stuck, in what I like to call “Blender-Brain.” It’s that mind-spin of all your ideas, to-dos, responsibilities and…
Read MoreSix Tips: Building a Successful Legal Nurse Consulting Practice Part 1
I taught a program at the National Nurses in Business Association on the factors that lead to a successful business. Here are some strategies you can implement to create a strong legal nurse consulting business. Read part 2 and part 3. 1. If at all possible, create your business launch so that you are not…
Read More8 Tips for How to Build Confidence as an LNC
There are two ways to build confidence as an LNC. One is unintentionally and one is intentionally. Whether or not it’s intentional, the end result is the same. You end with a confidence level that really cannot be rattled by a negative outcome or an outcome that was less than favorable or by other people’s…
Read More9 tips for a well designed resume
Your well-designed resume may be just the factor that gets an attorney to give you a chance. Use these tips for polishing your resume. Describe your past job experience in past tense and current job in present tense Start with your most current education, job or business, publications, if you have them, and then work…
Read MoreThe healing powers of blogging
Blogging serves many purposes. You may have a lot to say and want to share it. Or perhaps you like to lighten others’ lives with your sense of humor or educate them with your knowledge. Maybe your main aim is to make money with your blog. Whatever your reason for starting your blog, there’s another…
Read MoreTop 9 Types of Blog Posts
Have you ever noticed how certain types of blog posts stop you in your tracks and draw you in? Here are the secrets behind the ways in which posts engage you. 1. The post uses top tips. We love to read condensed, to the point material that presents useful information. The author has done the…
Read MoreWhy You Should Have a Blog – 5 reasons
Why you should have a blog – really? “What business purpose would I get from a blog?” The primary reason why you should have a blog: Demonstrate your expertise Blogging is a way to demonstrate your knowledge of a subject of interest to your visitors. Once you clearly define your target market, your blog enables…
Read More3 Website Skills: Do You Have Them?
What does it take to have a successful website? Do you possess these website skills? 1. Expertise First, you have to have something to say that your audience will read. Do you have valuable experience in your field? Do you possess specialized knowledge? Can you use your knowledge to help people? Do you understand the…
Read MoreWebsite development for legal nurse consultants
In the not so good old days, I remember when I first started working online. I created websites for people that needed to have a presence on the Internet. It reminds me of how my parents started any story they used to tell… “I remember when….” Let me start my own story for you: “I…
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