Business Development
How to Sell to Senior Attorneys Part 2
As a legal nurse consultant, you will be effective in establishing rapport so you can sell to senior attorneys. It is essential you understand how they think. In Part 1, I covered strategic thinking, value of time, professionalism, and trust. Here’s more to consider. Sell to Senior Attorneys by Being Confident Senior attorneys carry themselves…
Read MoreHow to Sell to Senior Attorneys Part 1
Senior attorneys, partners, or managing partners make the decisions about which vendors to work with. As a legal nurse consultant, your goal should be to sell to senior attorneys. You are a vendor who has to demonstrate you understand the language of senior attorneys. Understanding how they think is the first step to communicating with…
Read MoreWhy Should You Learn From Successful Business Owners?
What can you learn from successful business owners? Are you guilty of the tempting trap of associating only with other legal nurse consultants? Are you seeking out other business owners through the Chamber of Commerce, networking groups and other small business owners? Some small businesses in your geographic area are thriving. Do you wonder what…
Read MoreHow to create a successful legal nurse consulting business?
Your successful legal nurse consulting business rests on four pillars: finance, marketing, client relationships and expertise. If you lack any of these four pillars, your business will wobble, much like an animal without four legs. This is my model for a successful legal nurse consulting business. I have organized the content on this site to…
Read MoreWho is Shooting Who in the Foot: Overcoming a Defeatist Mindset
Do you have a defeatist mindset? “I spent a lot of money on a legal nurse consulting program and I have not gotten a client. Not one.” I have heard this scenario from several LNCs during my Make More Money calls. It is easy to get discouraged. Before you give up, do an assessment of…
Read MoreBranding: Do You Have One?
Watch this 3 minute video about branding and then ask, “Can I explain my brand?” Join us for a webinar on branding. Get the details here.
Read MoreIs Your Legal Nurse Consulting Brand Consistent?
Is your legal nurse consulting brand as consistent as Apple’s? Have you ever bought an Apple product? From the white drawstring bag with the Apple logo to the exquisite packaging, Apple is consistent in its branding. Is your legal nurse consulting brand as consistent throughout every touch point? Brand experience is the sum of all…
Read MoreAre You Paying Attention to Your Business Intuition?
Business intuition is a lot like clinical intuition. You learned as a clinical nurse that some nurses have intuition about a patient. They might say, “Something is not right with this person. I need to get help.” There may be subtle signs of a change. Something is off. The concerned nurse mobilizes the healthcare team…
Read More7 Tips for A Work At Home Legal Nurse Consultant
Being a work at home legal nurse consultant may sound like an ideal arrangement. You don’t have the expense of maintaining an office, and you can produce income while still being a work at home parent. It is often the only way legal nurse consultants can start a business. My first desk was a board…
Read MoreFour Steps to Create an LNC Sample Work Product Part 2
You have an interview with an attorney to discuss your services as a legal nurse consultant. The attorney asks you to bring sample work product. You say, “Help! I’ve never done a case.” In part 1, I explained how to use a case from your clinical experience to create a fictitious work product. In this…
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