Blogging
How an LNC Business Blog Can Help Your LNC Company Grow and Connect with Attorney Clients
Hello there! If you’re an LNC looking to expand your reach and connect with potential attorney clients, you might want to consider starting an LNC business blog. Don’t worry if you’re not a professional writer – this post explains how a blog can benefit your company and offer some simple tips to get you started.…
Read MoreTypes of Blog Posts to Explore for Your LNC Blog
Types of Blog Posts There are several types of blog posts. This post describes some of the common types. Content curation First, there is a blog post called “Content Curation.” In this blog post, you pull together information that other people wrote. When you curate content, you collect articles, images, and brief descriptions of the…
Read MoreYour LNC Blogging Success Requires Commitment
The number one thing you need for LNC blogging success is to commit to writing consistently. LNC Blogging Success by Meeting Deadlines An actively updated blog does wonders for your search engine optimization. Once I attended a conference for women entrepreneurs. Of the approximately 75 people present, about one-third of them had blogs. Only two…
Read MoreBlogging is essential for your LNC business
Blogging is essential for your LNC business. Are you using a blog to attract attorneys to you? Are you consistently sharing your knowledge so that attorneys find your content when they search? In my coaching and teaching business, I work with legal nurse consultants, some of who are talented writers; some are not. Most of…
Read MoreWrite Memorable Blog Posts: Share Your Expertise with Attorneys
Here are tips for writing memorable blog posts. Remember your audience You are writing for attorneys, not nurses or lay people. Blog posts, like expert witness reports, should explain medical terms and abbreviations. I’ve seen LNCs write blog posts or newsletter articles teaching attorneys about the use of sunscreen or vaccinations for flu. Instead, teach…
Read MoreBlogging: It Does Not Have to be Daunting
You’ve heard that blogging is a great way to get traffic to your legal nurse consulting website. If you are like some of my coaching clients, you enjoy reading blogs, but the idea of writing one throws you. You want to write a blog? What’s stopping you? Here are some of the answers I’ve heard.…
Read MoreHow to Create a Compelling LNC Blog
Your LNC blog serves different purposes. You want to provide interesting content while highlighting your business. You also want to attract attorneys to contact you for services. Here are three methods for doing this. Quotations and Photos Combining a beautiful photo with a relevant quote attracts attention. This is also very popular on Facebook, Instagram…
Read MoreBlogging: Follow the Gold, Not the Glitter
One of the biggest mistake LNCs make regarding blogging is to view success in terms of statistics. They think: “If 1000 people viewed my blog post, that equals success.” “If I have 50 comments on a post, the world liked it.” Of course, when one of their blogs gets little attention, they are failures. They…
Read MoreWhat is the Ideal Blog Post Length?
Are you blogging? Are you confused about the ideal blog post length? A lot of LNCs ask me how many words they should strive for. Who needs to see you blog post? Actually, you are writing for humans and spiders. It is really only worth blogging if both “bods” (human readers) and “bots” like what…
Read MoreHow to Meet Blogging Deadlines
Once you commit to starting a blog, you should work out systems for meeting your blogging deadlines. Few things look more neglected in the online world than a blog that has not been updated for years. Consistency is essential when running a top-notch blog. There are many ways to successfully manage your blogging schedule. Every…
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