Is Your Branding Building Trust?

Does your brand build trust in your clients and prospects? Especially in the legal nurse consulting industry you need to build immediate trust, immediate credibility, immediate knowledge and experience. One of the questions to ask yourself, “Do you really feel connected to not only your name, which is a big part of branding, but also…

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Professional Photographs of Legal Nurse Consultants

Head shots are also known as professional photographs of legal nurse consultants. What are they and why do I need them? Why do they cost so much? These are the typical questions I receive and the commentary in conversations I overhear. Seems everyone either needs, wants (or doesn’t want) a head shot. Perhaps they are…

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Is Your Legal Nurse Consulting Brand Consistent?

Is your legal nurse consulting brand as consistent as Apple’s? Have you ever bought an Apple product? From the white drawstring bag with the Apple logo to the exquisite packaging, Apple is consistent in its branding. Is your legal nurse consulting brand as consistent throughout every touch point? Brand experience is the sum of all…

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What Does Your LNC Brand Say About You?

I have spent time working with LNCs to improve their LNC brand. A short time ago I did a shoot for a client (who is now a friend) for her new business. Prior to the shoot I wanted to do a consultation to ascertain what exactly she was looking for her portraits to convey to…

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Are You Paying Attention to Your Business Intuition?

Business intuition is a lot like clinical intuition. You learned as a clinical nurse that some nurses have intuition about a patient. They might say, “Something is not right with this person. I need to get help.” There may be subtle signs of a change. Something is off. The concerned nurse mobilizes the healthcare team…

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“I can save you money” is meaningless

Saying “I can save you money” is a phrase that has become white noise to many attorneys. Most LNCs say, “I can save you time and money.” That’s boring and so overused. It is a phrase used so often in ads and by salespeople that when we hear it, it’s like hearing “Blah, blah, blah.”…

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7 Tips for A Work At Home Legal Nurse Consultant

Being a work at home legal nurse consultant may sound like an ideal arrangement. You don’t have the expense of maintaining an office, and you can produce income while still being a work at home parent. It is often the only way legal nurse consultants can start a business. My first desk was a board…

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3 Ways to Avoid Common Writing Traps for LNCs

I often get asked to help legal nurse consultants and nurse writers with reports, journal submissions, theses, dissertations, or book chapters. These are some of my favorite hints to help them engage their readers with clarity and precision and avoid common writing traps for LNCs. Legal nurse consultants: take note. These tips will help you…

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Critical Care Nursing and Team Communication

Collaboration and communication form the cornerstone of effective care. Critical care nursing exemplifies this principle. The involvement and interaction of critical care personnel have a critical impact on the outcome of critical illness. The outcome is influenced by the degree of interaction and communication between nurses and physicians. Critical care nursing and team communication are…

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